Who Made Up This Advertising Campaign?

So I'm on the LA Times webpage, and I see an ad for audible.com in the gutter on the left side. My only thought is "chunky latino gay fabio from the musketeers wants me to go to audible.com?"

If you go to dontread.org, you'll discover that chunky gay medieval fabio is actually "Emilio", an audible listener.

Who thought of this add campaign? It's kinda bad.

1 comment:

Scottland said...

It almost seems like Pete Burns from Dead or Alive was reborn Latino. Does that look spin you right 'round (like a record)?